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INSIGHT2026-10-285 min read活動回顧

Event recap: Salesforce × EKel Agentic AI executive luncheon

From email to AI: Q Burger's franchise digitalisation, and what AI does next.

EKel Technology
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Event recap: Salesforce × EKel Agentic AI executive luncheon
EKel founder Eric Shen presenting the Q Burger case
EKel founder Eric Shen presenting the Q Burger case

A luncheon for retail and consumer-goods leaders

On 21 October, EKel Technology and Salesforce hosted retail, restaurant and consumer-goods executives for a closed-door lunch on one question: how do AI agents move from concept into day-to-day operations?

Q Burger: from email, phone calls and LINE to one platform

Q Burger runs a franchise network. Before the project, franchise processes ran on email, issues were chased by phone and LINE, and field data never reached head office.

EKel built on Consumer Goods Cloud (Enhanced) together with Sales, Service and Experience Cloud, in three phases over eighteen months: franchise recruitment, store openings and contracts first; then customer service, equipment repairs and store audits; then purchasing, fixed assets and warranties. The final phase went live on 15 June 2026. Today 500+ users, 12+ core modules and 966 contracts run on the platform. It is Taiwan's first Consumer Goods Cloud (Enhanced) implementation.

The luncheon room
The luncheon room

Before AI, connect the data

"Before AI, connect the data flow," Eric said. When data is scattered across POS, ERP, websites and review sites, AI can only guess. Once process and data share one platform, AI can act: triaging Google reviews into service cases, reading contracts and flagging renewals, and Agentforce agents for customers, franchisees and staff, with people approving anything that goes out.

Three takeaways

  1. Connect the data before talking about AI.
  2. Start with one high-return use case, such as reviews or contracts.
  3. Keep a human in the loop, then let go step by step.
The Salesforce and EKel teams
The Salesforce and EKel teams

About EKel Technology

EKel Technology is a Taipei-based Salesforce consulting partner led by a Salesforce Certified Technical Architect (CTA), serving Taiwan, Hong Kong and Singapore. Book a 30-minute consultation or read the full Q Burger case.

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